Tiger Woods was routed at his own game on Tuesday night, but his defeat was still as appealing to sports fans as the NBA’s regular season slate that night.
Woods’ TGL debut was watched by more than 1 million viewers, up 9 percent from the league’s first match last week and more head-to-head than the NBA drew on TNT.
For the second consecutive week, the TGL produced a one-sided match with Woods’ Jupiter Links Golf Club falling 12-1 to the Los Angeles Golf Club. Albeit in the new virtual golf league, it marked Woods’ first competitive golf since missing the cut at the Open Championship last July.
Tuesday’s match peaked at 1.005 million viewers from 8:30-8:45 p.m. ET, according to Nielsen. The match technically ended at 8:50 p.m. and the telecast ended at 9:18 p.m.
Head-to-head, the Cavaliers-Pacers game on TNT attracted 956,000 viewers on TNT and 1.033 million with truTV added, followed by 853,000 viewers for the Nuggets-Mavericks game that started at 9:35 p.m. The TGL match also nearly doubled the 587,000 viewers for Duke’s blowout of Miami in a men’s basketball game that followed on ESPN, according to the Sports Business Journal
The TGL has provided an overall boost in the time slot for ESPN. A Syracuse-Pitt men’s basketball game in the same window last year produced 566,000 viewers.
Woods’ team absorbed the second consecutive rout to kick off TGL’s inaugural season, following Bay Golf Club’s 9-2 victory over New York Golf Club on Jan. 7. That match drew nearly a million viewers, and eclipsed the audience numbers for any LIV Golf broadcast on The CW over the past two years.
Woods’ team will have a chance for quick redemption when it faces Boston Common Golf in the debut for Rory McIlroy’s team on Jan. 27.
The 15-match regular season runs through March 4, followed by the playoffs later that month.
–Field Level Media
